Points To Help You Market Happy Hour Specials In Bethesda MD

By Jason Collins


During mid-week or in the evening, people look forward to enjoy sumptuous meals and tasty cocktails after a long day in the office. As a restaurant owner, you may experience a situation where your coffee lounge has no customers except for the wait staff during these after-hours. Doing Happy Hour Specials in Bethesda MD promotion is a rewarding way of attracting more clientele.

Several eating places offer discounts on food items at dusk. In fact, almost twenty-five percent of those who eat and drink during this time are young individuals. Because of their great anticipation, you should tap the chance to market your business to such a market. Applying the right marketing strategy brings in more lovers evening specials.

Make use of the web. In the city of Bethesda, MD, a majority of the clients are millennials. This is a market segment that is very choosy about what they want. Such guests have an eye of sophistication and uniqueness in whichever eating joint they enter. Advertising in social networks and websites is a good way of bringing in this tech savvy clientele into your eatery.

Lowering the prices against food and beverages in the menu is an effective way of converting the quiet hours into a buzz of activities within the area. Almost fifty percent of those who hold evening specials with high regard are lured by low price tags on foods. Affordable food and beverages motivate them to enter a particular cafeteria after a busy time at work.

Make the wishes of guests your command. It is critical to know the type of clientele that visits the eatery. They are the king. Therefore, know their needs and wants and what they prefer taking. This knowledge should inspire the way you create an appealing menu that is in line with their habits and character.

Offer lucrative deals on collective visits. It is almost impossible to find a guest entering a particular food and beverage service establishment as a single person. A good number of them come in accompanied by their friends from work or relatives. By giving a group discount on an appetizer platter, for instance, you allow them to feel appreciated and welcomed. Such group deals bring in more group visits.

Everyone who knows the importance of happy hour specials looks forward to this time with great anxiety. Hence, to meet the high hopes, do proper planning. Instill in your staff that this time is not only an event but it is a continuous process. If you expect guests to stay for dinner, then do early consultations on the dinner specials. People will have a good time and they will bring more of their allies and relatives.

To affirm your clientele that your restaurant is the better place to go for happy hour specials, create an opportunity for them to eat and drink during the night. Not everyone is able to partake the experience between four and seven in the evening. As a way of involving them too, create time in the night, from eight and ten oclock for them to enjoy dinner at affordable prices.




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